STRUCTURE · CLARITY · DEVELOPMENT

Music division of Star Mark Agency

We are building an independent music operating unit.

Star Mark Records organizes release preparation, visual presentation, documentary support and booking conversations under one selective workflow.

  • 01business structure
  • 02Latin American bases
  • 03non-negotiable principles
PARENT ORGANIZATIONSTAR MARKAGENCY
DIVISIONRECORDSMusic & development
REACHBOOKINGClients & opportunities
STUDIOCREATIVEProduction & design
MEDELLÍNMEDELLÍN
MEXICOEXPANSION

CORPORATE BACKING

The music unit of an independent creative agency.

Star Mark Records is the music unit of Star Mark Agency. It is currently building a selective service model for independent artists, starting from a principal operation in Medellín and expanding relationships only as real capabilities and agreements are confirmed.

One conversation can activate different capabilities without forcing the artist to coordinate disconnected vendors.

SYSTEM ARCHITECTUREONE PARENT BRAND · ONE MUSIC DIVISION · ONE ARTIST IN CONTROL
01

Parent organization

Star Mark Agency

Strategy, marketing, technology, production and talent.
02

Specialized division

Star Mark Records

Distribution, production, career development and music booking.
03

Center of the system

The artist

Identity, catalog, masters, creative decisions and growth.

THE MANIFESTO

We do not sell empty numbers. We build careers.

Technology serves. Strategy directs. Contracts protect. But the relationship only works when the artist understands what they keep, what they receive and what responsibility they assume.

01

PRINCIPLE

Absolute clarity

Net royalties, external deductions and responsibilities are explained in writing.

02

PRINCIPLE

Documentary support

We organize evidence and coordinate specialist legal review when a project requires it.

03

PRINCIPLE

Creative control

The artist retains ownership of the masters unless a separate written agreement expressly states otherwise.

CONTRACTUAL
CLARITY
The commitment becomes a document.

Net royalties, rights, legal scope, deliverables, commissions and responsibilities are formalized in writing for each relationship. The website communicates the model; the contract establishes the applicable terms.

STAR MARK OPERATING SYSTEM
ARTIST BUSINESS COREThe business team behind the talent
01 · LEGAL & CATALOGProtection before exposure.

Document review, agreements, rights, traceability and catalog structure.

OPERATIONAL LEADERSHIP

A song can be art. A career is also an operation.

The system connects four fronts so creative decisions are not separated from legal, commercial and technological reality.

  • 01
    Documentation and catalog

    Rights information, agreements, evidence and catalog traceability.

  • 02
    Distribution and tracking

    Delivery preparation, metadata, provider coordination and human follow-up.

  • 03
    Production and design

    Sound, visual identity, EPK and commercial presentation according to scope.

  • 04
    Booking and clients

    Event information, availability, written conditions and transparent settlement.

THE TEAM

Leadership with clear responsibilities.

We do not show job titles as decoration. We explain the responsibility each front assumes within the structure.

Sebas Granda, Manager and CEO of Star Mark Records
SG
LEADERSHIP ONLINE

MANAGER / CEO

Sebas Granda

Founder and business lead. He coordinates the brand’s commercial direction, artist onboarding, service definition and booking conversations, while specialist work is assigned according to the needs and written scope of each project.

ContractsCatalogClientsBooking
Talent opens the door. Structure lets you walk through it without losing control.

The confirmed operating base is Medellín, Colombia. Work in other markets is handled through specific relationships and agreements; it is not presented as a permanent office unless that structure is formally established.

One principal base. A regional network in development.

We have an internal team specialized in production and commercial design, operating from Medellín, Colombia, with a leadership branch in Mexico under Lupita's co-direction. This gives us real reach across the Latin American market.

MAIN BASE · MEDELLÍN

Direction, onboarding and service coordination.

Medellín coordinates artist relationships, project review, written scope and the activation of the capabilities required for each approved service.

MEDELLÍN6.2442° N · 75.5812° W
LATAMREGIONAL NETWORK
RELATIONSHIPS IN DEVELOPMENTLatin AmericaSpecific opportunities are activated only when scope and counterparties are confirmed.
CAPABILITIES BY SCOPEProduction · design · documentationCapabilities activated according to each project's scope.

OUR OPERATING COMMITMENT

Power without clarity is noise. Power with structure is direction.

  1. 01
    Visible scope

    We define what is included, excluded, delivered to the artist and dependent on third parties.

  2. 02
    Documents before commitments

    Contracts, licenses, commissions and responsibilities are reviewed before activating a commercial relationship.

  3. 03
    Traceable money

    Royalties, event contracts, the 20% commission and settlements are communicated with visible support and calculation.

  4. 04
    Artist creativity

    The strategy is built around the artist's identity, not to replace it with a generic formula.

TALENT · DISCIPLINE · STRUCTURE

Do you have the talent and discipline to join the team?

Present your project, share your music and tell us what you are prepared to build. Roster entry is available only through evaluation.

Applying does not guarantee acceptance. We evaluate rights, attitude, identity, consistency and professional readiness.

Talk to Star Mark